Six steps to moving towards a sustainable business

A sustainable business is one that is able to make positive trade-offs between economic, environmental and social issues. Companies do this by balancing people, profit and the planet, and it’s clearly a requirement of a successful business, but many are still wondering how to make this happen. We have six concrete steps to help:

Make sure your strategy is aligned with the megatrend.

Go beyond simply trying to reduce your carbon footprint, and really make sure your company’s purpose and ESG are at the forefront of your strategy. For example, rather than trying to offset your use of fossil fuels by reducing your footprint elsewhere, figure out how to move away from them entirely.

Make sure you walk the talk.

Financial institutions, investors and customers are more interested in what you do than what you say.…