An expert in political economy, David brings to IMD a proven track record of creating impactful learning journeys in a dual role as both Professor and Dean of Innovation and Programs. Through his award-winning teaching and writing, Bach helps managers and senior executives develop a strategic lens for the nexus of business and politics.
Distribution changes are calling for luxury brands to become more comfortable with digital. However, physical distribution remains relevant, so the focus should be on connecting customers’ online and offline journeys to help...
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