Author

François-Henry Bennahmias

He crafted a completely new go-to-market which challenged industry norms, and kept the family-owned Swiss firm powering through the pandemic. And then upped the ante by launching the idea of nomad ambassadors and bespoke experiences for those who appreciate exquisite watches.

Latest news

Welcome to I by IMD

Install
×

You have 5 of 5 articles left to read.